December 13th, 2009 . . . .
Categorized under: Google, Onpage Optimization, Page Speed

Page load speed will be Main Google Ranking Factor in 2010

At PubCon, Matt Cutts from Google said they will introduce a new ranking factor into the Google ranking algorithm. The new ranking factor will be how fast a site or page loads.
In a video interview for Web Pro News Matt Cutts has given a clear hint that page load speed will be a part of Googles algorithm next year, it also main ranking factor for Google. Page speed is already part of the AdWords quality score algorithm but until now it’s not directly been part of the main search algorithm.

Historically, we haven’t had to use it in our search rankings, but a lot of people within Google think that the web should be fast. It should be a good experience, and so it’s sort of fair to say that if you’re a fast site, maybe you should get a little bit of a bonus. If you really have an awfully slow site, then maybe users don’t want that as much.
I think a lot of people in 2010 are going to be thinking more about ‘how do I have my site be fast,’ how do I have it be rich without writing a bunch of custom javascript?’

Video available below, the page speed part is 2 minutes 35 seconds in.

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About Me

Shimul AichThis Shimul Aich. I'm an SEO Strategist, search marketing specialist and, internet marketer from Kolkata, INDIA. I have been in this field since 2005 and have turned around several successful campaigns in the internet marketing domain. I utilize my leading edge knowledge as an experienced internet marketer to lead my team of experts to provide the best service to our clients through the exploration of all avenues and opportunities on the world wide web.