Shimul Aich

Google Announces new algo to restrict Content Farms

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Search algo is becoming interesting game; whenever you’ve figured out the rules, they change them right away. At least, Google likes to change the algo to keep everything interesting. Anyway I really like to be a part of this interesting game.

This time they have introduced a massive algorithm change; this is really a big change they are going to implement on their search queries. Google says the change impacts 11.8% of its search results. So it’s going to be big challenge for SEO guy. For the time being the change only impacts results in the US. It may be rolled out worldwide in the future. It’s a change that should dramatically improve the quality of Google’s search results.

Google says that they have revised the algorithms to reduce rankings for low-quality sites that add little value for users, especially those who copy content from any other websites. The main problem here is that Google does not define the terms “quality site”, “content farm” or “low-quality”. In my opinion this change will be beneficial for those website who provide quality and research oriented content and its going to affect those sites who are blatantly copying content from other website or just rewrite them.

After this change content will be the strong SEO tool. Now this is the time to believe that “Content is King” until we haven’t found any other tools to match the changes that google have introduced. I am eagerly waiting for how following websites get affected for this algorithm change ehow, answers.com, mahalo and the all article directories like ezinearticles, single-page sites like hubpages or Squidoo.